June 8, 2015 2:37 pm
The shortlists for the U&AP Asia Pacific Tambuli Awards that were announced recently see Lowe Lintas + Partners, India as the agency with the maximum shortlists from India. With 16 shortlists, Lowe Lintas + Partners leads the tally out of a total of 74, from countries in the APAC region […]
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May 4, 2015 5:18 pm
Japan is home to Asia-Pacific’s largest Twitter population, according to eMarketer’s latest estimates of social network usage around the world. This year, 23.9 million people in Japan will use Twitter at least monthly—which translates to about 29% of the total Twitter market in the region. By 2019, the end of […]
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April 24, 2015 3:43 am
Smartphone shipments in India are rising, but most phones sold in the country are still “dumb,” according to research from International Data Corporation (IDC). In Q4 2014, 35% of mobile phone shipments in India were smartphones. That was up from 28% earlier in the year. The Federation of Indian Chambers […]
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April 9, 2015 4:56 pm
India is the second most populous country on earth, but total media ad spending in the country only amounts to 1.1% of the global total, based on eMarketer’s latest forecast of ad spending worldwide. This year, ad spending will rise 8.0% in India to just $6.60 billion. By 2019, advertisers […]
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March 31, 2015 4:26 pm
Al Jazeera English has signed a distribution agreement with Airtel Digital TV expanding its distribution network in India. The channel will be available on the Airtel Digital TV’s Channel No. 321. With this partnership, Al Jazeera English will now be accessible on all major Direct to Home platforms such as […]
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March 26, 2015 5:42 pm
Razorfish the world leader in helping global brands drive business transformation, has announced the appointment of AKQA’s Nick Turner in the role of International Creative Director. The hire marks a substantial reinforcement to the existing creative teams established in international markets – Australia, China, France, Germany, Hong Kong, India, Italy […]
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March 11, 2015 4:45 pm
According to research released in February 2015 by Pitch Madison, the internet will account for just under 13 percent of the average paid media ad budget in India this year, up from 10.7 percent in 2014, reports eMarketer.com That includes only search and display advertising, and does not include non […]
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February 24, 2015 6:52 pm
Indian users’ rank 2nd globally when it comes to online shopping through mobile devices, finds Dyn Global E-commerce Survey. Dyn surveyed more than 1,400 consumers across 11 countries in North America, EMEA and APAC to understand their shopping preferences, what they’re expecting – and experiencing. The report details the state […]
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December 18, 2014 4:54 pm
Digital and mobile media spending still account for a small share of paid ad spending in two of Asia-Pacific’s largest and fastest-growing markets, India and Indonesia, according to eMarketer’s latest estimates of ad spending around the world, reports eMarketer.com In India, the second-largest country in the world and a developing […]
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December 8, 2014 5:03 pm
The rise of mobile advertising and social media, and the transition to programmatic buying of digital display, will help the global advertising market grow 5%-6% a year over the next three years. According to ZenithOptimedia’s new Advertising Expenditure Forecasts, global adspend will grow 4.9% to reach US$545 billion in 2015. […]
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