Groupon partners Magzter to offer digital magazines
Groupon (India) and the New York based, Magzter have entered into a one of kind partnership to promote digital magazine reading in India.
One of the biggest announcements in recent times; this move will enable online shoppers to choose their subscriptions from much loved and fast selling magazine titles at a never before 50 percent discounted offer.
Groupon will have titles from Magzter that target several key segments including Women, Men, Health, Lifestyle and Travel among others. This remarkable tie-up between the two brings the world’s largest and fastest growing newsstand and multi-platform digital store and the leading brand of discounted offers together for the first time. This association is likely to benefit thousands of digital readers with more than a value for money offer.
Digital content consumption has been on an upswing in the last 5 years globally with India joining the list actively in the last couple of years. is in line with our vision of becoming the largest reading destination in the world.” – said Girish Ramdas, Co- Founder and CEO, Magzter.
“Magzter believes in innovating constantly to reach our desired goal of becoming a first choice for the entire digital reading community. Our partnership with Groupon is a step in the right direction! We look forward to promoting other publishers as well and are certain consumers will be thrilled with the exciting reading content that we have to offer.” – said Vijay Radhakrishnan, Co-Founder and President, Magzter.