New Delhi: In a multi agency pitch involving the creative mandate of Aspiring Minds, abm communication was awarded the account, basis its understanding of the brief and the customized media solutions. The Agency will begin its work on developing a 360 degree campaign for Aspiring Minds to position AMCAT as […]

Hector Beverages, manufacturers of the energy drink Tzinga have appointed Carat to manage their account. Currently available in 3 flavors namely Lemon Mint, Mango Strawberry and Tropical Trip, the product is priced around 74% lower than Red Bull, its competition, and retails at Rs. 25 for a 250 ml pack. […]

MediaCom has won the media mandate for Mars India from RK Swamy BBDO’s Media Direction following a multi agency pitch. The other participants in the pitch, apart from the incumbent and MediaCom were MEC and Starcom. This was a consolidation pitch and includes Mars Chocolates and Pet Foods and Wrigley. […]

Ethinos Digital Marketing will be the social media partner for the NASSCOM India Leadership Forum 2013. NASSCOM ILF will be held in Mumbai from February 13-15 2013. Ethinos’ role will include managing and monitoring NASSCOM ILF’s social presence during the event, etc. Mumbai, India, February 13, 2013 Ethinos Digital Marketing […]

Ahmedabad :Effective 12th February, Vishnu Telang, the man instrumental in making the  Noel Tata owned `Jaguar Services Pvt Ltd’  the undisputed leader in cinema advertising and Mall & Multiplex branding, will start a fresh stint as a 50% stake holder in Khushi Advertising- one of India’s fastest growing agencies in […]

Mumbai: Eureka Forbes Limited today awarded its digital strategies and social media mandate to Digitas India, a leading digital marketing agency and a member of the Publicis Groupe. Eureka Forbes is India’s largest water purification company and pioneers in direct selling with marquee brands like Aquaguard and Euroclean for nearly […]

New York : Omnicom Group (NYSE: OMC), a leading global marketing and communications company, finished with two of the top five honors in The Gunn Report 2012 Most Awarded Network and Most Awarded Digital Agencies in the World. For the seventh straight year, BBDO was named the Most Awarded Network […]

Mumbai: Collectabillia, India’s first online sports celebrity-commerce today confirmed their association with interactive engagement specialists Red Digital, to manage their social media  presence. Red Digital will maintain and manage the brand’s Facebook page and Twitter handle along with its YouTube channel and Pinterest account, to drive engagement and promote celebrity […]

Brandlogist ,the Brand Consultancy services provider specializing in digital media has won the marketing mandate for officeyes.com which sells Office Stationery and Office Supplies.Office Yes is a rocket internet backed venture. The scope involves marketing Office Yes across communication channels & consulting them on brand strategy & direction.Brandlogist  plans to […]

Percept wins the mandate for managing the mega launch event of Dalmia Cement’s formal arrival in  North East. Dalmia Cement’s acquisition of Calcon and Adhunik Cement in North East India was a landmark event in the history of Dalmia Cement since it made the brand the largest player in the […]