Tata Sky, the innovative and technological pioneer of the Indian DTH industry has launched its first digital only campaign for its upcoming ‘Tata Sky+ Transfer’ set-top box. Launching today, the campaign features three teaser commercials followed by the main commercial which goes on-air from 1st September 2015. The campaign introduces […]

On the night of June 7th, HSIL Limited, India’s foremost bathroom products company that owns brand ‘hindware’, chose to launch its television commercial with Shah Rukh Khan in an absolute Bollywood-style.  Vizeum conceptulized and executed the launch. Quite like a movie-promo-plan, Vizeum helped Hindware launch a teaser campaign two days […]

Australia’s digital video advertisers are running mostly multiscreen campaigns, according to data from Videology. Nearly seven in 10 campaigns on the platform include desktop and mobile ads. Digital Video Ad Impression Share in Australia, by Device, Q1 2015 (% of total campaigns served by Videology) Australia’s biggest digital video advertisers […]

Sydney:Emotive messaging about unsustainable deforestation and the devastating effects it has on Borneo’s endangered Orang-Utans, takes centre stage in a new brand strategy and creative campaign for Kimberly Clark’s Kleenex Cottonelle brand, via J. Walter Thompson Sydney. With a clear and strong objective to raise awareness of the importance of […]

News.com.au’s general manager Julian Delany today announced that the leading national online news source is launching a new campaign for the brand. The biggest consumer marketing campaign ever for news.com.au rolls out from Sunday 31 May across digital, TV, radio, magazines, outdoor and cinema. It was created by Bohemia Group […]

Thomas Cook (India) Ltd has launched its new TV campaign, #HolidaySortedHai. The TVC aims to capture the last minute hassles travellers have to endure and how having a one-stop solution offering end-end holiday services can be such a relief. The film opens with actor Anand Tiwari as a traveller narrating […]